(It was also, undoubtedly, a shrewd PR strategy for Sloan's sex toy business, as the winners' ladybits were ultimately replicated for use in a sex toy.) Yet when the Vagina Beauty Pageant went viral, it was branded as yet another sexist and skeevy way to objectify women's bodies.īut while Sloan told Mic that the aim of both competitions was 'to provide insight on genital beauty standards,' the parameters are slightly different this time around. Shockingly, this is not without precedent. At first blush, the Scrotum Beauty Pageant seems like the male counterpart to this summer's Vagina Beauty Pageant, which Sloan referred to as the world's first crowdsourced competition for the world's most beautiful vagina.Īt the time, Sloan claimed the results of that contest would be used as a statistical resource to study vulval variety.
